{"id":28353,"date":"2019-11-21T21:56:42","date_gmt":"2019-11-21T21:56:42","guid":{"rendered":"https:\/\/futurelab.digitalmachine.co.nz\/blog\/how-much-should-a-website-cost\/"},"modified":"2021-11-09T10:21:27","modified_gmt":"2021-11-08T21:21:27","slug":"how-much-should-a-website-cost","status":"publish","type":"post","link":"https:\/\/futurelab.digitalmachine.co.nz\/au\/blog\/how-much-should-a-website-cost\/","title":{"rendered":"How much should a website cost?"},"content":{"rendered":"\n<p>Of all the\nquestions I get asked frequently, how much it costs to build a website is the\nclosest thing to being asked how long a piece of string is \u2013 it just depends. <\/p>\n\n\n\n<p>I get it,\nhowever. When you\u2019re looking to get a business off the ground or to revamp an\nexisting company website, the functionality and appearance of the site are two\nof the things that it\u2019s absolutely vital to get right, but nobody wants to\nspend more than they have to \u2013 especially in business. <\/p>\n\n\n\n<p>The great news is\nthat there are ways to get the performance and results you need, from a website\nthat\u2019s just beautiful to look at, without breaking the bank or wasting money.\nWith some thought and planning, we can help you to make sure that every cent\nyou spend produces a return. <\/p>\n\n\n\n<p>Now, I\u2019m not\nsaying that I have the secret to wealth, health, happiness, and a free website.\nWhat you can\u2019t do is avoid necessary costs. You can, however, avoid waste \u2013\neven when building a website \u2013 and that\u2019s what this article is designed to help\nyou with. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Fitting Websites\nthat Fit Every Budget<\/strong><\/h2>\n\n\n\n<p>When you\u2019re\nconsidering a new website, it\u2019s essential to find a balance between good\nbudgeting and great design. Once the thriftiness reaches a certain level, you\ncan find yourself skimping \u2013 and that will lead to poor functionality, and in\nturn, less than desirable results. It defeats the object, and while initially,\nyou might feel pleased that you\u2019ve spent very little money, that will soon turn\ninto a realisation that the money you\u2019ve spent has been largely wasted. <\/p>\n\n\n\n<p>Having said that,\nit\u2019s also important to approach a website project with realistic expectations about\nwhat you need combined with a healthy attitude to keeping the costs down. One\nof the biggest mistakes I see business owners make when they need a new\nwebsite, however, is to try to cut costs by bypassing web design houses. That\u2019s\nalways sort of like saving a few thousand dollars a year by not employing an\naccountant and paying a huge tax bill instead. Here at FutureLab, we\u2019re not\njust in the business of making beautiful, highly profitable and functional\nwebsites; we\u2019re in the business of helping our clients do that within their own\nspecific budgets. Let me explain what I mean in more detail.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What\u2019s Behind the\nFrontend?<\/strong><\/h3>\n\n\n\n<p>I believe in\nequipping our clients with a realistic idea about website costs. For instance,\na basic landing page can cost up to $5k, and a well-designed, attractive and\nprofessional business website around $10k. If you want to build a custom\nwebsite entirely from scratch, to create something beautiful and unique, then\nyou\u2019ll need a creative director on the team, and your costs will begin to look\nmore like $25k+, but you\u2019ll get an aesthetically stunning, high-functioning\nwebsite. Your clients will also achieve a seamless, high-performance experience\nwhenever they log in, and you absolutely will see a difference in return for\nyour investment.<\/p>\n\n\n\n<p>Most of us only\nexperience the user end of a website, but there\u2019s a heck of a lot going on\nbehind the frontend of even the simplest of sites. As well as designing that\nuser interface, your web design team will put much work into creating the feel\nand paying great attention to user experience. A backend designer will set up\nthe content management system (CMS) \u2013 more on that later, and at FutureLab, we\nhave team members who work solely on populating your website with engaging,\nrelevant content too. <\/p>\n\n\n\n<p>As with all\nwebsites, the more effort and hours that go into a specific site, the more the\nfinished article will cost. It\u2019s helpful to keep in mind that prices are\ngenerally proportional to the time spent creating. That translates to volume,\nas well as to unique design, functionality, and high-quality content too. The\nmore functionality your site has, the higher the cost will be. The more\nindividual pages your website contains, again, the higher the cost will be.<\/p>\n\n\n\n<p><strong>Using Open-Source\nCMS<\/strong><\/p>\n\n\n\n<p>Every website has to have a content management system (CMS) \u2013 and a CMS is precisely what it sounds like \u2013 it makes adding, editing content across all media manageable. Open-source CMS is source code that\u2019s free to access and modify for the needs of a specific website build. Think WordPress or Drupal, which are two widely used open-source <a href=\"https:\/\/en.wikipedia.org\/wiki\/Content_management_system\">content management systems<\/a> you\u2019ve probably heard about. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/futurelab.digitalmachine.co.nz\/wp-content\/uploads\/2021\/02\/gutenberg_experience.gif\" alt=\"\" class=\"wp-image-22427\"\/><figcaption>How WordPress CMS looks like from the backend<\/figcaption><\/figure>\n\n\n\n<p>There are many\nadvantages to using an open-source CMS for your website build, and it\u2019s why a <a href=\"https:\/\/en.wikipedia.org\/wiki\/WordPress\">considerable\nnumber<\/a> of websites out there do so \u2013 think 60-million plus.\nFor a start, the basic features of a CMS like WordPress are free to access and\nuse. Customising templates or building plug-ins means hiring a great developer\n\u2013 but then, so does building more function into any website. On top of the\ntemplates in existence, FutureLab can create a custom feature that works with\nan open-source CMS, if you have a particular need that can\u2019t be accomplished\nwith the thousands of available plug-ins already out there. <\/p>\n\n\n\n<p>WordPress updates\nits CMS constantly, which makes for a more stable, bug-free website. If your budget\nis tight, not having to pay heaps for what is essentially ongoing CMS\nmaintenance is always a good thing. <\/p>\n\n\n\n<p>In the hands of\nan experienced web designer, open-source CMS can be moulded in almost any way\nto suit your business needs. The bottom line is that open-source content\nmanagement systems bring down costs, and they do that mainly by saving your web\ndesigner some of the work required to build a CMS from scratch. It\u2019s also true\nthat open-source doesn\u2019t have to mean your website is not bespoke \u2013 if you get\nthe right people to work with it.&nbsp; <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Keep Your Eyes on\nthe Prize \u2013 Getting Value for Money<\/strong><\/h3>\n\n\n\n<p>Remain realistic\nand keep your eyes on the prize. It\u2019s important not to lose sight of the fact\nthat your website needs to work well for your business \u2013 whether you\u2019re\nspending $5k or $50k. No matter what your budget and aims, there\u2019s no point\nspending any money on elements that add nothing to your customer experience,\nyour profit, or anything else you\u2019re trying to achieve. If you\u2019ve ever tried to\nsupervise a website build yourself, while trying to run your business at the\nsame time, you\u2019ll know how easy it can be to lose sight of the bigger picture. At\nFutureLab, we have an approach to website design that builds in value at every\nstep, and we\u2019re experts in remembering that every line of code absolutely must\nbring something to your business. Every home and landing page, blog post,\nfeature and menu need to look flawless and work seamlessly \u2013 but they also\nultimately have to pay for themselves too.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>OPEX and\nSpreading the Cost of a Website Build<\/strong><\/h2>\n\n\n\n<p>Cashflow can be\nthe source of some frustrating problems when you\u2019re trying to get a venture off\nthe ground, but that doesn\u2019t need to be the case when it comes to building your\nwebsite. One of the most significant advantages of coming to a web design house\nlike FutureLab is that we can work within the limits of your operating expenses\n(OPEX) budget.<\/p>\n\n\n\n<p>For many businesses out there, getting a website live quickly can effectively be the difference between living or dying. Here at FutureLab, we understand the challenges of budgeting for \u2013 what in the internet age \u2013 is one of the single most important business tools you\u2019ll ever have. <\/p>\n\n\n\n<p>The frequently\nasked question which inspired this article comes out of a very common and valid\nconcern for many businesses with differing website requirements. While website\ncosts can be prohibitive to growth for many companies of different shapes and\nsizes, the fact is that spreading the price of a website over the span of a\ntwelve-month OPEX budget opens up a range of possibilities. FutureLab works\nwith many clients who get their products and services to market by breaking\ndown the cost of their website build. The fact is, we\u2019re able to do that\nbecause we think like your business needs to think.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>It\u2019s Good to Talk\n\u2013 Getting the Most for your Budget<\/strong><\/h3>\n\n\n\n<p>While engaging the services of a professional team of <a href=\"https:\/\/www.futurelab.co.nz\/web-design\/\">website developers<\/a> will have a massive positive effect on the appearance and technical performance of your new website, it\u2019s easy to overlook the other benefits \u2014 one of them being that you get to talk to the team. Discussing your business objectives, along with any budget restraints or concerns, with a web design specialist and strategist is the most efficient way to spend money on web design. It\u2019s as simple as that. <\/p>\n\n\n\n<p>From day one of a\nproject, we can look to shape the scope of your website to fit the price you\nwant to pay. The only way to maximise performance and return in relation to\ncost is to start the discussion early on \u2013 with a consultation \u2013 and then build\nthe performance and cost objectives into the project management until \u2013 and\nbeyond the point \u2013 the site goes live.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Go With the Flow\n\u2013 Adapt, Adjust, Save Money<\/strong><\/h3>\n\n\n\n<p>Building a\nsuccessful business or website demands a certain degree of flexibility. Often,\nthe fastest way to move from point to point isn\u2019t to set off at a dash in a\nstraight line. If you\u2019re open to suggestions from the FutureLab team during the\nprocess of your website build, it can be a great way to save some cost and to\navoid budgets spiralling out of control when you need added functionality and\nresults. Depending on your business, building a website can be a very organic\nprocess \u2013 and many aims and objectives can change along the way. That\u2019s why\nit\u2019s important to remember that the tallest, strongest trees in the forest\nwouldn\u2019t be there if they hadn\u2019t bent a little when as saplings, the winds blew\nhard. At FutureLab, our aims and your aims are the same, and we\u2019ll help you to grow\na better, more cost-effective website if you\u2019re open to our help. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Of all the questions I get asked frequently, how much it costs to build a website is the closest thing to being asked how long a piece of string is \u2013 it just depends. I get it, however. When you\u2019re looking to get a business off the ground or to revamp an existing company website, <a class=\"read_more\" href=\"https:\/\/futurelab.digitalmachine.co.nz\/au\/blog\/how-much-should-a-website-cost\/\"> Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":28355,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[258,228,259,260],"tags":[261,262,253],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How much should a website cost? - futurelab<\/title>\n<meta name=\"description\" content=\"Custom build websites can cost anywhere from $5000 to $100,000. 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